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The Google Play Music website as archived in May 2015Screenshot: Internet Archive Wayback Machine, May 2015

2011 - 2020

Google Play Music

“Uploaded ten thousand songs.”

Birth year
2011
Shutdown year
2020
Lifespan
9 years
Peak era
2015-2019
Company
Google
Category
Streaming

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What Was It?

Google Play Music blended a personal music locker with streaming and a library built from years of MP3s.

The personal music locker made the service more than a catalog to browse. A listener could bring an existing collection into the same routine as streamed music, carrying years of accumulated tracks into a newer way of listening. That connection mattered to people whose libraries had a history before streaming subscriptions.

The transition to YouTube Music therefore involved a change in habits as well as a change of app. An established library is also a set of organizational choices and listening routines, which can make the loss of a familiar player feel unusually personal.

Things You Probably Forgot

  • Music locker uploads
  • Instant Mixes
  • Orange headphones

The Story

  • 2011 Google Music launched.
  • 2020 Google completed its move to YouTube Music.

How It Died

Google migrated listeners to YouTube Music and closed the service.

What Replaced It?

YouTube MusicSpotify

Memories

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